Thursday, March 3, 2011

Automotive Internet era, left, or right

 Recently, several events are met through the Internet the keyword car, one is Intel's IDF General Assembly, one is the 2010 Beijing International Auto Show.
Also participated in a small car Review Online discussion: Car information era was up?
there are some cars started to sell the Internet as an important reason, such as the Roewe 350, implanted in the car a lot of Internet applications, even to the computer screen, mobile screen, the original out of the other mm car display screen. look to the future, cars are not the Internet age nonsense, after all, large and high-end users, with the mobile Internet there are many overlapping points. from now, cars are not clear to the Internet, for example, it is to the left guided by the car manufacturers to go mm application mode, or right such as the Internet technology companies mm boot mode?
1, take a look at the current car manufacturers launched Internet appliance, or a mobile phone, Internet and other applications to copy, not specific to cars such termination of Internet applications, map navigation be a killer application, however, the traditional mobile phone can also be achieved, uniqueness is not strong. I have a suggestion, the brand manufacturers if they can build a customer base with the brand the SNS, such as owners of Roewe cars to achieve the client's way of communication, the Internet is definitely car.
2, I'm not optimistic about the auto manufacturers to lead the Internet age a car, because automobile manufacturers are good at hardware the lack of software, the client get the customer genes such applications.
3, the Internet and other IT companies in the future will slowly reached the automotive sector, their application to the powerful to bring innovation to the automotive industry is not a reshuffle is not possible, Apple has been rumored to be quit iCAR, is a customer's voice. Of course, this may become a key Internet-based automotive demand, the present situation, this demand is not tough.
4, the impact of the Internet car manufacturers have strength, provided that they can put their customers into the innovation system, the application of innovation to create a platform for ideas and innovations from the mobile users up.

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